Platform Strategy:

“Platform business models together with AI create a new competitive advantage and superior value for customers. A clear and practical guide on how to build an Intelligent Platform with your team and external stakeholders.”

“Ojanperä and Vuori's Platform Strategy is a unique book. It combines Ojanperä's hands-on experience of a senior executive grappling with the opportunities and threats of platform dynamics and Vuori's path-breaking work on the impact of affect and emotions on senior team action. As a result, Platform Strategy is an amazingly helpful book linking platforms and AI to an incumbent firm's shift in strategy and, in turn, organizational transformation. The uniqueness of this book is that it provides research-based and experience-based insights to help senior executives both think and feel their way through platform strategies. This book belongs on both leaders’ desks as well as academics’ desks.”

“Even the best companies need to renew themselves. The luxury industry is about connecting physical and digital with new business models to create customer value. One needs to move from product push to fulfilling customer needs and inspiring dreams and emotions throughout life. Platform Strategy book provides a comprehensive but straightforward program to start the digital transformation, including the necessary mindset change.”

“Creating a platform business and adopting AI are fundamental challenges for many organizations today. Ojanperä and Vuori build on their senior executive experience and top-tier research to provide a step-by-step guide for transforming your business. You learn how to manage both the "hard" business challenges and the "softer" human forces that determine whether you will succeed or fail.”

“This book provides a comprehensive and cutting edge set of insights on how to succeed in deploying value-creating platforms, relying on state-of-the-art technologies such as AI and Machine Learning. It provides many practical step-by-step frameworks for executives to plan their implementation of platform-based offerings. One of the book’s more distinctive value is that it combines both hard and soft considerations. The authors provide many useful insights related to hard aspects such as strategies, organizational structures and systems, and software technologies such as application programming interfaces (APIs). And they deftly combine these hard aspects with soft behavioural factors such as emotional energy, human creative thinking and responsible control over AI.”

“This book provides hands-on guidance on how platform strategies, combined with the forces of data and AI, will create a competitive edge for companies regardless of industry. The authors’ combination of research and in-depth experience provides leaders with the sense of urgency needed to be a winner in the future. Regardless of sector, companies will need the confidence to cooperate in smart and open eco-systems and thereby create greater outcomes together with partners. I especially appreciated the human-centric view on leadership and organizational impact to simplify governance and speed up the transformation for the benefits of customers, employees and society at large. Read it!”

“AI and platforms are common denominators for winning strategies in the future. Ojanperä and Vuori show how you can transform your business with lessons learned from the best companies in the world.”

“As C-Level executives or non-executive directors of technology companies, we all strive to stay current with the technologies that underpin the power and appeal of platforms and AI. The bigger challenge however is to distill this down to a set of practical priorities that are executable and scalable across distributed workforces. The authors explain in a practical way how to get started with building an intelligent platform to transform your business. But even more importantly, you will learn what you can do as a leader to drive change and help your team, colleagues, and external stakeholders succeed in an ever increasing competitive world.”

"This book brilliantly ties together the essential components needed for transforming your business using AI, platform thinking, and human creativity.”

“To build a successful platform and business takes actions in the right sequence to truly benefit and delight your customers and business partners. The seven steps Ojanperä and Vuori outline provide a travel guide for this journey. Starting with energy, create value with focus, and ultimately multiply the benefits by creating the unexpected.”

“AI and platforms drive digital transformation touching every industry segment. Opportunities to disrupt or be disrupted abound. In between the two extremes, components for sustainable competitive advantages are available for the fastest movers. Platform Strategy provides a straightforward seven-step program on how executives build and execute a strategy for the AI and platform era. Its unique approach builds on extensive research, numerous case studies, and practical guidance—a must-read book for leaders.”

“A lot has changed. Everything from how we shop, socialize, and work and platforms are starting to work. Accelerated by the pandemic, those platforms thrive. One could even say it is the only way forward. Platform Strategy explains and showcases how digitalization and platforms are beginning to change how customers and companies engage. Platforms are creating new business opportunities for improving marketing, customer relationship management, and business strategy. Companies in many traditional industries are already taking steps to transcend industry boundaries and become intelligent platforms. As a tech founder myself, I enjoyed reading the wisdom and learned from the endless amounts of cases in Platform Strategy. Professor Timo O. Vuori and Dr. Tero Ojanperä write in such a clear, inspirational, and action-oriented way that even the busiest founder and executive will find the book inspirational and helpful as a strategic tool.”

“Tero Ojanperä has been a thought leader in the AI space for many years and has always been a visionary leader and mentor. When we worked together at Nokia - he inspired me with his insights and emotional intelligence. He has since taken on many projects including launching Silo AI and becoming a researcher at several universities in Finland. Ojanperä and Vuori’s book will inspire many senior executives to navigate organizational transformation effectively in the context of this new journey of platforms and AI. I couldn’t be prouder of my former boss for this transformation piece of research.”